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Further branding case studies available upon request. Please provide some information on your project or goals and we’ll move the conversation on from there.

I love designing logos and building elegant brand systems. Shoot me a message using the contact form if you’d like to talk shop, and I’ll get back to you as soon as possible.

 

hello@wellscollins.com
(843) 557-9357

 

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Building Brands that Last

When your branding creates a favorable expectation and delivers it every time, your company wins. To be sure, your visual branding is not just your logo, but a strategic design system created to make people feel emotionally connected to what you are all about. Developing a strong, authentic experience and delivering it consistently is foundational for every successful venture.

View Branding Case Studies

Follow Along

 
Logo Design for Kinetic Trails - a Colorado company founded by a team of industry veterans who specialize in the construction, restoration, and maintenance of soft surface, aggregate, and hard surface trails and pathways. The Kinetic Trails wordmark
Late to post, but 2023 was a hell of a design year for me! Slowly finding time to share new work, but I was thrilled to have a couple logos featured in this year’s Communication Arts 2024 Type Annual. The inooko and tinyspace wordmarks are two
The way I initially tackle any form of design project is through sketches. Sketching is the best way to think fast, and iterate even faster. It’s all about reps. Here are some of my discovery sketches for a golf brand I recently wrapped up. Ex
Wordmark and the first label design for Featherweight - A collection of low ABV, canned cocktails. Handcrafted by @theblockdistillingco in Denver, CO. We championed a feather-like “F” and designed a 50’s style, script lettering to m
A refresh to the French pet and lifestyle brand, inooko. The name “inooko” is the combination of “inu” and “neko” which means “dog” and “cat” in Japanese. We explored a wide range of hand-le
An illustration from a hotel brand I worked on earlier this year under creative direction from @thesaturdaycrowd. I love where this one landed and I'm excited to share more of the identity soon. Always a pleasure working with @emdoftheworld! #illust
Wordmark logo for UpRoute Studios: A brand consultancy based in Pittsburgh, Pennsylvania and now fellow Colorado locals! I really enjoyed collaborating with their team to develop this monoline script logo as the cornerstone of their brand refresh. We