Re:Build Identity
Re:Build Manufacturing — An industrial identity rooted in heritage, engineered for modern performance.
Let’s Connect
Re:Build Manufacturing is a national industrial group integrating advanced technologies with established manufacturing businesses to accelerate growth and improve performance. The goal of the brand identity was to visually balance two forces: heritage and progress.
Client
Re:Build Manufacturing
Services
Brand Identity Design
Web Design
Year
June
2020
a detailed factory illustration anchors the brand in its physical roots. Rather than relying on abstract marks or trendy minimal icons, the illustrated structure reinforces the company’s connection to real facilities, real production, and real infrastructure.
At the core of the identity is bold typography that provides a strong, stable foundation for the brand. The letterforms are built entirely from straight lines, reinforcing a constructed, industrial character.
Concept
The logo was inspired by the grandiose scale of the old factory mills in Manchester, NH dating back to the early 1900’s.
Color Palette
The limited color palette is intentionally restrained, using understated tones that feel refined and serious.
