Branding Christo Knives, a small shop that creates beautiful handcrafted edged weaponry. The client was interested in a completely custom word mark that could be unique to the brand but also be legible at very small sizes (ie. on the edge of a blade).
Role: Creative Direction, Lettering
Branding for Dipstick Vapes™. A company dedicated to creating the best in-class compact portable vaporizers made with innovative technology and exceptional design. The ambigram mark reads "dip" and is created entirely out of solid sticks to further emphasize the sleek and elegant product. The number of black 'sticks' (FIVE) also ties to the number of clicks required to turn on the device.
Role: Branding, Packaging
Identity for Buddy. - The video focused division of The SuperGroup agency. The goal was to create a simplistic unique logotype, icon set, and mini site to highlight the company's video and motion graphic capabilities. Check out Buddy's site to see more.
The Georgia Pacific Virtual Comparison Tool. I worked on this app from concept to completion, starting with pencil sketching out floor plans and angled views of standardized rooms where GP products would live. After sketches, we had the rooms 3D modeled and designed an app that allowed visitors to explore the rooms as well as use the Advisor to get product recommendations based on their specific needs.
Role: Art Direction, Concept Sketching, UX, UI
A personal project to create a triptych of custom designed growlers.
Logo redesign for Resound Creative, a Branding & Experience Design Agency based in Phoenix, AZ. The team at Resound was looking for a logo redesign that would more closely fit their brand foundation and be done with a unique type. Check out the full logo redesign article.
Role: Art Direction, Branding, Lettering
A responsive website redesign concept for Blue Star Cooking. Blue Star is a manufacturer of high-performance cooking ranges, cooktops, wall ovens, and ventillation hoods for the serious home chef. Work done while with The SuperGroup.
A responsive website design for the Colorize Your Classroom Sweepstakes and Contest. The goal of the site was to create a voting platform in teachers would enter submissions to one of four individual contests for a chance to win $5,000 for their school. Work done while with The SuperGroup.
Role: Art Direction, UX, UI
A collection of t-shirts designs that I've done for clients such as ATLtees, The Bitter Southerner, Olan Rogers Apparel, the Choose ATL Campaign, webflow, & Cotton Bureau.
A hand painted skateboard deck design. Starting with a concept sketch the deck/type design, and working to a completed painted deck. "Fail Forward" because If you learn from your mistakes, every failure is a step closer to your next success! Fail fast, fail often, and most importantly, fail forward!
An animated video project for PureCars. Founded in 2007, PureCars has worked with dealers to provide consumers with Value Reports to showcase their inventories best attributes. Today, PureCars has grown into a leading digital marketing platform that brings consumers from search to showroom. I worked with my creative director Nate Scronce to sketch out the storyboards, and design the scenes. We then partnered with animator, Bren Isabell, to bring the story to life. Work done while with The SuperGroup.
Role: Art Direction, Illustration, Storyboards
A mural design I did for Swarm, a conversion marketing agency in Atlanta. The mural was painted in one of the conference rooms called the "Hive."
A branding project for an ongoing series of video portraits highlighting wonderful people around Atlanta, GA. The aim of the series is to celebrate the artists, designers, entrepreneurs and rain-makers. I created the brand logo system, and was featured as one of the creatives. Check em out!
A few type projects I did for myself just for shits and giggles. If doodling all day is busy, I've been busy!
A collection of linoleum block prints hand printed on card stock with archival quality relief ink. These prints will be available for online purchase soon! If you're interested in purchasing one, Shoot me a message!
A collection of my favorite custom logotype designs for various clients such as Big Smits Entertainment, Curt & Noble, and Mattress Firm.
A collection of quick concept sketches including events spaces, animations, and nonexistent products. These rough concepts were fleshed out to better present ideas to clients.
Whatever you do, do it with Gusto! A few thumbnails I drew at the Creative South workshop this past summer. I've heard nothing but great things about the conference, but the actual thing completely exceeded my expectations! In a beautiful town, with great food, surrounded by insanely talented folk. You can't ask for a better way to refuel. I was honored to be able to give a workshop on hand lettering, and my process of exploring as many different styles as possible.
The Jackson Spalding culture focuses strongly on recognizing quality work and fresh ideas and the High Five logo is a key component. It needed to be refreshed to present a more solid and modern logotype. Hand-drawn lettering was used to create a more tactile, versatile mark that can consistently be incorporated into the overall display for presentation. This mark was featured in the 2014 Communications Arts Typography Annual.